Social Graph Protocol
Own your followers, own your content, own your community
Decentralized social protocols store your social graph on-chain, making your connections portable and your content truly yours. Platforms become interchangeable frontends.
Powered by PolkadotHow It Works
The decentralized approach
On-Chain Profile
Your identity and social graph live on-chain, accessible from any compatible frontend.
Content as NFTs
Posts, photos, and videos are minted as NFTs you own, with programmable royalties.
Frontend Competition
Multiple apps compete to show your content, each offering different algorithms and features.
Direct Monetization
Fans can tip, subscribe, or buy your content directly with crypto.
The Web3 Experience
Create content once, distribute everywhere. Your followers see your posts on whichever app they prefer. Tips and subscriptions go directly to your wallet. If you don't like an app, switch — your audience comes with you.
Your Value as a User
Own your social graph and take followers anywhere. Earn tokens for engagement and content. Choose algorithms that serve your interests, not advertisers.
Portable relationships + direct monetization
Early ecosystem means smaller network effects
Revenue Model
How value flows in Web3
Revenue Distribution
Direct tips, subscriptions, and NFT sales
Minimal fees for on-chain operations
Optional fees for premium frontend features
2-5% protocol fee
95%+ of monetization
Polkadot's shared security model enables social graph protocols to scale to billions of users while maintaining decentralization. Cross-chain messaging allows social interactions to span multiple specialized parachains.
Benefits
Why Web3 is better
Take your followers to any frontend — they follow YOU, not a platform
Every post is an NFT you can sell or license
Choose your own algorithm or use multiple
Community governance over moderation rules
Direct crypto payments from fans with no middleman
The Comparison
Side by side: what changes when you make the shift
"On Web2, you're building sandcastles on rented land. On Web3, you own the beach and everything you build on it."
Multi-Chain by Design
Polkadot's architecture makes this transformation possible with cross-chain interoperability, shared security, and infinite scalability.
Sub-Second Finality
Transactions settle in under a second, enabling real-time payments and instant value transfer.
Shared Security
All parachains benefit from Polkadot's validator set, providing institutional-grade security from day one.
Cross-Chain Messages
XCM enables seamless communication between specialized chains, creating a unified Web3 ecosystem.
Polkadot's shared security model enables social graph protocols to scale to billions of users while maintaining decentralization. Cross-chain messaging allows social interactions to span multiple specialized parachains.
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